“Social media is an amazing tool, but it’s really the face-to-face interaction that makes a long-term impact” – Felicia Day
Social Media Marketing Trends will change every time, In this article explained Social Media Marketing Trends in 2017 and also how can we use Social media marketing for Small business, E-commerce, and other Businesses.
What is Social media marketing?
“Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others.”
Everybody know social media have been with us for just some years back only but we have attached with social media always, its feel like forever.
When I first joined Facebook, I feel “wow how small is the world” I found many of the friends everywhere and I shared my lovable and sad moments with my friends easily, learn many things, easily get all updates and many connections. After a few months back I have connected with twitter, twitter also same activeness but something is different comparing Facebook. Now my smartphone is helping to access Facebook and twitter easily.
Now a day’s social media is more useful and easy way for marketing brands and Products easily, so many of businessman concentrate the social media marketing. Social media make the good impact for their business marketing and business growth.
Now the day social media and mobile were changed our life, both of these technologies impacting our work and Social lifestyle. So we want to know the today Social Media Marketing Trends and how can we use that for our business growth.
Here I mentioned Top 7 Social Media Marketing Trends for Upcoming 2017
Social Media Marketing Trend
Social Media Marketing Trend #1: Live Video Streaming
Live video streaming is one of the Social Media Marketing Trends for coming years. YouTube channel is very sensational , it is used to reach our video to everywhere. Last some years back mobile phones used to take video at a live movement. Now social media accepts live video streaming. The Social Media Marketing Trends are changing so our stories changing methods also need to change. Uploading live video streaming is more effective for personal and business related posts. It is used to engage more peoples.
Social Media Marketing Trend #2: Changing our conversations using Chabot’s
Chat bots are connecting our customers, it is working on a conversational agent. Facebook Chatbot application is used to gain popularity and provide a new tool for marketers. In April 2016 Mark announced that 3rd parties could use the messenger platform for creating their own chatbot. Now that chatbot popularity is grown around the world, it is made the real-time engagement. This chatbot can help to connect a strong relationship with your customers and potential crowds.
Social Media Marketing Trend #3: Social Media Slideshow ads
Now Facebook made some new improvements to their slideshow ads, Click here
Social media slideshow ads are one of the most expected social media trends for coming year. Making Social media slideshow ads is very easy when we share this ad in Social networking sites it’s attracting viewers and make more engagement .Social slideshows are anything but difficult to make and can use images, videos, or both. Publicists can even pay to play for these children prompting to all the more, considerably more, presentation and cooperation. So whether you’re flaunting your new winter ski attire or showing recordings advancing you are up and coming gathering, slideshows are an extraordinary approach to help your social group of onlookers cooperates with your image significantly.
Social Media Marketing Trend #4: Expiring Social Media Content
Expiring social media content is a social media trend you may need to try and test your digital marketing campaign.
Pulling in consideration online is a fight between brands with huge spending plans and wise advertisers with little money however who know how to hack business development with innovation.
What is the result? We received many noise and clutter. The test is standing out and making attention. Typical advertising strategies don’t work like they used to.
Be that as it may, snap chat settled on an alternate strategy.
Make content expires.
This conveyed desperation to the substance table. Guests now realized that they had restricted time to peruse or see content before it vanished.
This incorporated the viewing of 10-second recordings that are followed one view and after that, it reached out to Snapchat stories. These keep going for 24 hours.
So Instagram saw the future and just “duplicated” SnapChat Stories and brought its own “Instagram Stories” to its stage.
Expiring content is now part of the develop social media landscape. It’s trending and the reject of Facebook by Snapchat when they were offered a $3 billion buyout seems to have become personal.
Social Media Marketing Trend#5: Instagram Stories
Instagram now recently add, adding the story feature at the top of the feed. We using this new Instagram features for advertising new business opportunities. If you want to know about more Instagram features Read Instagram Business blog . We can use Instagram for our business marketing.
Social Media Marketing Trend #6: Something harder to get Social media Organic traffic
Achieving social media organic traffic is harder but if we get Social media organic traffic, likes on Facebook, followers on twitter then we no need to pay the newspapers and media ads.
Social media also now becoming a paid media, we can use Facebook paid ads for growing our business.
Social Media Marketing Trend #7: The Rise of the Social influencers
Bloggers created content on several niche topics, they also built the worthy followers and Facebook, twitter and Instagram. They built the authentic content.
As the traffic increases online and achieving your target audience gets harder due to content clutter the influencer and thought pioneers who have constructed achieve all inclusive are the new specialty guardians.
Brands are currently paying to achieve their admirers and lovers.
Social Media Marketing Tips and Social Media Marketing Strategy
Here I mentioned Social media marketing tips and Social Media Marketing strategy
“Social media is not just an activity; it is an investment of valuable time and resources. Surround yourself with people who not just support you and stay with you, but inform your thinking about ways to WOW your online presence” – Sean Gardner
10 Most Powerful Social Media Marketing Tips
Social Media Marketing Tips #1: Analyze past content to improve posts
Most Businesses analyze the effectiveness of their Social media posts after they publish, now many social media tools available on online
Social Media Marketing Tips #2: Use Visual Content with Links
Always use Visual content with links for Social media posts, it is very useful and easily viral.
Social Media Marketing Tips #3: Use Hashtags
Using Hashtags in Right way of Social Media Promotion, If you want to successful with your social media plan, don’t use random acts of hashtagging
Social Media Marketing Tips #4: Turned into a Resource on Facebook
In the course of the most recent year, Facebook has been gradually rolling out calculation improvements that have constrained the quantity of individuals who see a page’s Facebook post. Pages can utilize these calculation changes further bolstering their good fortune by thinking about their page as a client asset, as opposed to a special apparatus.
Build a page your clients would appreciate and after that utilization that stage to joy them. Convey posts that teach, engage, move and educate to come to a wide Facebook gathering of people.
Social Media Marketing Tips #5: Do a Social Media Audit
Before making a New Social Media profile, run a Social Media Audit of your present Social Media presence. Social media audits are valuable to keep all your Social Media ducks in succession, for example, social profiles and passwords. To help you direct one, social media audit template format to kick you off.
Social Media Marketing Tips #6: Increase your website traffic using Social media
Each business has a website, yet not each business gets the wanted measure of movement to their Website. Utilizing Social Media to traffic to your website ranges from the essential strategies everybody ought to use, to more refined techniques that set aside somewhat more opportunity to Master.
Social Media Marketing Tips #7: Avoid social media marketing strategy mistakes at all cost
Recognizing what to incorporate into your social media marketing strategy procedure is vital to your web-based Social Media achievement. However, do you know what not to do via social media? There are numerous normal Social Media tactics that can harm to your Social Media presence and this blog entry addresses the Social Media botches you ought to put on your ‘what to maintain a strategic distance from rundown.
Social Media Marketing Tips #8: Increase your social media reach with social media advertising
Utilizing social media advertising to extend your social media reach that any business ought to take. Putting resources into social media advertisements ought to be a vital piece of your social media procedure. In any case, knowing how to utilize social media promotions adequately is something everybody ought to set aside the opportunity to learn before putting a strong spending plan into publicizing. This current novice’s manual for social media advertising will give you understanding into the diverse promoting openings accessible on Twitter, Facebook, LinkedIn, and StumbleUpon.
Social Media Marketing Tips #9: Target your Audience
Social media statistics Allows advertisers who utilize social media for business to control their social media strategies. With such a variety of studies being done via social media, it would be a disgrace not to exploit these exceptionally enlightening numbers. This blog entry assembles a sound choice of Social media statistics that each social media manager ought to know.
Social Media Marketing Tips #10: Must include social media engagement for your social media Marketing strategy
Holding back out via social media engagement in your social media Marketing strategy can represent an enormous risk to your organization’s social media presence. The 3 stages of doing social media engagement right are being proactive, continually tuning in, and being locks in. Take in more in this blog post.
Facebook Marketing Tips
Below you can see most useful Facebook marketing tips
1.Share your Facebook posts at Non-peak times
2.Post your post Frequently
3.Engage your audience using asking questions or competition
4.Always share your post image with link
5. Use Facebook marketing tools for save your time and track your result
Twitter Marketing Tips
Use below twitter marketing tips for improving your results
1.Tweet with the Proper format
2.Use a right hashtags
3.Add an image with links
4.Reply to the right Audience
5.Retweet and favorite you liked another post
Social Media Marketing Tools
Agorapulse is one of the Facebook marketing tools it is used to analyze twitter also. This dashboard shows the overview of all activity on your page and scheduled post.
EdgeRank Checker is the Facebook Marketing tool it is used to analyze complete overview of Facebook with some really neat chart and graphs for some free scores and some advanced paid plan
Hootsuite is Facebook and Twitter marketing tool and overall social media management tool, it is an offer to analyze every platform available at the moment. Hootsuite offers solutions for engaging followers, publishing content, analytics reports, follower insights, and advertising.
The buffer is easy to use a platform, it manages all your social media pages at the same place. While it may not include the usefulness of the past two passages in this round-up, Buffer is general much more straightforward to utilize stage. It’s a strong instrument for little endeavors that would profit by a far-reaching Facebook Marketing tool.
Post Planner is a service that helps users find the most engaging content for their particular fields, and helps them plan it for the ideal time – augmenting the quantity of individuals that will be presented to it on Facebook.